The expression refers to dining establishments, traditionally known for a specific offering, expanding their culinary selections beyond that initial specialization. For instance, an establishment that initially centered around a specific dish offering a wider range of food items, such as appetizers, salads, entrees, and desserts, would fall under this description.
Such expansions present several benefits. They allow the business to cater to a broader customer base, accommodate varying dietary preferences, and potentially increase revenue streams. Historically, this strategic shift has been implemented by businesses to adapt to changing consumer tastes, enhance brand appeal, and remain competitive within the food service industry. This adaptability often leads to increased customer satisfaction and overall business longevity.
